Whether or not you are a fan of comic books, you have probably heard of Comic-Con. Comic-Con has evolved into a Pop Culture convention where movies, TV, transmedia and celebrities take center stage. Whether you are a regular attendee at Comic-Con, work in a pop culture industry, a comic book fan or a novice curious to learn about what goes on at Comic-Con, the new book Comic-Con and the Business of Pop Culture is for you.
Author Rob Salkowitz and his wife have been regular attendees of Comic-Con, held every July in San Diego, CA. Comic-Con and the Business of Pop Culture is a fascinating read about not only the convention, but the comic book and pop culture industries. You will learn all about:
- The history of Comic-Con, its growth and how it has changed over the years.
- The logistics of attending Comic-Con, from getting tickets, securing hotel rooms and getting around.
- Who attends Comic-Con.
- The history of comics, comic books and graphic novels and their changing audience.
- The comic book business and the decline in sales.
- Digitization of comic books.
- Transmedia – the convergence of comics, movies, video games and all forms of pop culture.
- What the future might hold for the comic book industry.
- The Future of Comic-Con.
From Stan Lee, creator of Spiderman, The Avengers and many more:
“I’ve been in comics so long I sometimes think I invented ’em! But I just read Rob Salkowitz’s terrific new book and y’know what? Even I learned new stuff! If you’re a comic book nut like me, miss it at your own risk!”
What the book trailer for Comic-Con and the Business of Pop Culture below:
If you are in the comic book industry or are a fan of comic books, then Comic-Con and the Business of Pop Culture is a must-read. However, I also recommend it to anyone that has any interest in pop culture or the pop culture industry.