Comic-Con and the Business of Pop Culture: Book Reveals All

Comic-Con and the Business of Pop Culture

Whether or not you are a fan of comic books, you have probably heard of Comic-Con. Comic-Con has evolved into a Pop Culture convention where movies, TV, transmedia  and celebrities take center stage. Whether you are a regular attendee at Comic-Con, work in a pop culture industry, a comic book fan or a novice curious to learn about what goes on at Comic-Con, the new book Comic-Con and the Business of Pop Culture is for you.

Author Rob Salkowitz and his wife have been regular attendees of Comic-Con, held every July in San Diego, CA. Comic-Con and the Business of Pop Culture is a fascinating read about not only the convention, but the comic book and pop culture industries. You will learn all about:

  1. The history of Comic-Con, its growth and how it has changed over the years.
  2. The logistics of attending Comic-Con, from getting tickets, securing hotel rooms and getting around.
  3. Who attends Comic-Con.
  4. The history of comics, comic books and graphic novels and their changing audience.
  5. The comic book business and the decline in sales.
  6. Digitization of comic books.
  7. Transmedia – the convergence of comics, movies, video games and all forms of pop culture.
  8. What the future might hold for the comic book industry.
  9. The Future of Comic-Con.

From Stan Lee, creator of Spiderman, The Avengers and many more:

“I’ve been in comics so long I sometimes think I invented ‘em! But I just read Rob Salkowitz’s terrific new book and y’know what? Even I learned new stuff! If you’re a comic book nut like me, miss it at your own risk!”

What the book trailer for Comic-Con and the Business of Pop Culture below:

If you are in the comic book industry or are a fan of comic books, then Comic-Con and the Business of Pop Culture is a must-read. However, I also recommend it to anyone that has any interest in pop culture or the pop culture industry.

See also:
Transmedia: The Future of Entertainment
Comic-Con: Many Fans Go for the TV and Movies
MTV Book Recounts the First 10 Years

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